Micro, small and medium enterprises (MSMEs) have changed business models as consumers turn to the countryside to unwind and relax.
Rey Calooy, Filipino Cebuano Business Club chairman, said that micro, small and medium enterprises thrive in outdoor locations. Even though MSMEs are still in survival mode, others have already changed their business models to reach their consumers.
“For example, most of our MSMEs that are in shopping malls like food carts went out and put up stalls in the mountains and parks where families flock during weekends and where they can practice social distancing,” he said.
Tambayans and outdoor dining experiences in Il Corso and Talisay are examples of these business models, Calooy cited.
“When we pivot, we start anew. It’s a complete restart, but we already know where people go, so it’s very promising,” he said.
However, after more than a year of the Covid-19 surge in the country, the sector is still financially challenged.
The sales of those MSMEs stationed in mountains and parks that bikers and riders frequent are described to be “very positive” by Calooy.
“We noted that MSMEs are really thriving in the outdoors these days. What they lost during the dwindling foot traffic in malls, they earned back in (doing business in) outdoor areas,” he said.
According to Calooy, areas, where it is open-air and ample space, is safer to go out to are the mindset of consumers these days.
“Being outdoors, like in the mountains, also helps with their mental health, so MSMEs are really at an advantage,” he said.
Amid the pandemic-challenged business environment, al fresco dining plus a good ambiance have become a hit lately.
The Centers for Disease Control and Prevention reminds that whether indoor or outdoor dining areas, business owners are required to follow and remind their customers of the health and safety protocols such as wearing a face mask and observing social distancing at all times except when eating and drinking.