The Philippines has once again received an award from a competition organized by the United Nations World Tourism Organization (UNWTO).
The Department of Tourism's (DOT) Have A Safe Trip, Pinas, was hailed as one of the Exceptional Stories of Sustainable Tourism in the 2021 UNWTO Tourism Video Competition, Tourism Secretary Berna Romulo-Puyat happily announced.
"We are proud that the video produced by the Department made it to this prestigious competition. More importantly, we were able to show how tourism provides jobs and livelihoods while conveying our message of travelling safely," Puyat said.
The said competition recognizes the best visual storytellers from every global region.
Video entries were judged based on two categories, "Tourism and the Decade of Action" and "Exceptional Stories of Sustainable Tourism."
The Tourism and the Decade of Action show how the tourism sector is advancing the 2030 Agenda for Sustainable Development through references to one or several of the 17 Global Goals.
Meanwhile, the Exceptional Stories of Sustainable Tourism show remarkable examples that showcase the human face of tourism and the positive social impact the sector can have through generating opportunities for all.
The Have A Safe Trip, Pinas video was presented by the UNWTO competition as one of the Exceptional Stories of Sustainable Tourism, specifically for the Asia and the Pacific region.
The DOT's ad, launched last November 2020, showed how traveling amidst the pandemic can still be safe and fun.
It highlighted the community benefits of tourism, featuring workers from Boracay Island–the first tourist destination in the Philippines to open since the pandemic. When leisure travel resumed in the country, jobs and livelihoods were restored on the Island.
(Watch the video: https://youtu.be/g4MeGdMHs90)
Last week, the UNWTO named a community in Cebu, home to the well-known Bojo River, to be the world's "Best Tourism Villages."