The hospitality industry is continually evolving, with each generation bringing unique preferences and expectations when it comes to travel and accommodation. Generation Z, the tech-savvy and experience-oriented group born between the mid-1990s and early 2010s, is no exception. As the key stakeholders in the future of hospitality, catering to Generation Z’s needs is essential for...
Boracay continues to shine as it secures the fourth spot in the prestigious Best Islands in Asia Pacific category of the Luxury Awards 2024 by Travel + Leisure Asia. This recognition reaffirms Boracay’s status as a top-notch beach spot for travelers from around the globe. The journey to the fourth position in 2024 marks a...
In the 17th annual DestinAsian Readers’ Choice Awards, Boracay has secured the fifth spot on the list of favorite islands in Asia, according to the votes of discerning travelers. Known for its powdery white sand beaches and vibrant nightlife, Boracay continues to captivate travelers with its natural beauty and warm hospitality. The top ten list...
In a proactive move to address feedback from both domestic and international stakeholders, Tourism Chief Frasco emphasized the urgency of implementing improvements to enhance the tourism experience in Boracay. The observations, shared by foreign stakeholders, highlighted key areas of concern such as long waiting times, overcrowded ticket counters, inadequate signages, and disorganized boarding procedures for...
Since its operation in 2020, MORE Power has ignited a transformative change across Iloilo City, impacting everything from the local economy to the everyday lives of its residents. The company’s focus on upgrading and stabilizing the power distribution network has not only reduced power interruptions but also fostered economic growth, as detailed in their five-year...
Shyra Asister, a talented 17-year-old high school student and singer from Boracay Island, has been chosen to represent the Philippines at the 2024 World Championships of Performing Arts in the USA. Shyra’s musical journey began with a successful audition in Iloilo last November, where she captivated the judges with her mesmerizing voice and excellent performance....
As we commemorate Earth Day today, it is an opportune moment to reflect on the environmental challenges and triumphs of one of the world’s most renowned beach destinations – Boracay. This paradise, known for its powdery white sands and crystal-clear waters, offers a compelling contemplation on the impacts of tourism and climate change, as well...
A decade and four years ago, Luz Kyle who was just a young traveler then, set foot on the white sands of Boracay for the first time, where an unlikely friendship blossomed. This friendship was born out of shared laughter, free kayak rides, and swimming lessons. A friendship with a local islander who chose the...
With the news reports indicating soaring temperature levels, it’s clear that we’re in for a sizzling summer. As we brace ourselves for the scorching heat, it’s crucial to understand how to stay cool and safe this summer. This guide provides practical tips on how to beat the heat, ensuring that you enjoy the season without...
Gokongwei’s JG Summit Olefins Corporation (JGSOC) and the Department of Environment and Natural Resources (DENR) have renewed their partnership to continue the preservation and rehabilitation of Boracay Island’s wetlands. The agreement, signed on November 16, 2023, extends JGSOC’s stewardship of Boracay Wetland No. 8, a 1.8-hectare area in Barangay Manoc-Manoc, Aklan, for another three years....