The Philippines is projected to see a significant boost in foreign tourist spending, with a 101% growth expected by 2030, according to the WTM Global Travel Report 2024. This puts the Philippines as one of the fastest growing tourism markets in Southeast Asia. While China’s slow pandemic recovery has impacted overall travel numbers, Asia remains...
Thailand is revolutionizing its tourism strategy by harnessing the power of digital influencers to reshape its industry landscape. The Tourism Authority of Thailand (TAT) has introduced “TAT Connex,” an influencer marketing platform to elevate Thai tourism businesses and attract more travelers. This groundbreaking initiative aligns with TAT’s vision of integrating digital transformation into the tourism...